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The type of demand information that is typically provided at the strategic and business planning levels consists of totals. This information offers a high-level overview that is crucial for making informed strategic decisions regarding resource allocation, capacity planning, and long-term financial projections.

Totals allow senior management to gauge market trends and demand patterns without getting bogged down in the intricacies of detailed forecasts or specific product breakdowns, which are more often used at operational levels for immediate planning and execution. By focusing on aggregates, organizations can align their overall strategies with projected market needs, ensuring that objectives are set based on a comprehensive view of potential demand.

In contrast, detailed forecasts, breakdowns by product, or real-time data are more operational in nature and are typically utilized for tactical and day-to-day decision-making rather than for overarching strategic planning.